“The world is a dangerous place; not because of the people who are evil, but because of the people who don’t do anything about it.” Albert Einstein WE’VE COME A LONG WAY Today we live longer, have more choices and greater opportunities for a higher standard of living than at any other time in recorded history. Yet we seem more dissatisfied than ever, and find ourselves unfulfilled, stressed, unable to make the most of what we have and fearful for the future. Society and the world-at-large appear to be teetering on the edge of total environmental and economic disaster… We’re in the midst of a raging financial crisis that has taken down some of the world’s largest, wealthiest and best-known corporations, and still threatens others. Our faith in the financial systems is seriously shaken – at a time when we need more resources than ever to rectify past errors. In our quest for more equality we’ve created a new society of injustice and mediocrity; one in which we’re now faced with a “work or work-not” divide as people abuse systems created to help the genuinely needy. Paradoxically the divide between rich and poor is greater than ever. This has created a multi-headed monster that threatens international security. Governments are quick to exploit this and, in the name of “doing whatever it takes” to protect us, further threaten freedoms we take for granted, whilst raising the tax burden to unsustainable levels. And we thank them for it! Socialism has failed spectacularly… Capitalism is failing rapidly… Democracy is being forced upon entire countries at the point of a gun and breeding terror! SO WHAT WENT WRONG? Bay Jordan gives an impassioned answer to this question and invites readers to take action by offering viable solutions… As Bay says, “We are all in this world together and as such we have joint responsibility for what happens. If we accept that there are some human activities which we cannot influence and just leave to others, we find they get hijacked and become corrupt and dangerous, and ultimately put everything we believe in at risk. At the same time, it destroys our own feeling of worth.” “This pivotal manifesto is required reading for every leader and conscientious world citizen whatever their political leaning. Buy a copy for yourself, your friends, your boss, your children, your employees and your local MP – and urge them to read it.” “I can feel guilty about the past, apprehensive about the future, but only in the present can I act.” Abraham Maslow Bay Jordan was born and raised in Rhodesia (now Zimbabwe) in the aftermath of Rhodesia’s ill-fated Unilateral Declaration of Independence (UDI). Obliged to combine his accountancy studies with compulsory military duties during the war that followed, the futility of trying to defeat an ideology with a rifle appalled him. He emigrated to South Africa as soon as he had finished his final exams but, after a decade living there, his respect for government authority was further undermined. He eventually emigrated with his family to Canada before moving to the UK in the mid-nineties. Bay’s unique history has made him sensitive to socio-political issues, but has done nothing to reassure him about the calibre of government. This book is his personal manifesto for sanity in an increasingly crazy world.

• ISBN: 9781905430574
• Pages: 232
• Published: May 2009
• Price: £15