Publishing Process

RETHINK'S PUBLISHING PROCESS IS INCREDIBLY EFFICIENT AND RESPONSIVE, BUT QUALITY STILL TAKES TIME — YOUR FINISHED BOOK WILL BE WORTH THE EFFORT.

1. Writing (typically 3-4 months)

Depending on the package you choose your book will be written by you (Publish Pro), with you (Publish Plus), or for you (Publish Premium). In all cases you'll have 4 months' access to Bookmagic AI (Ultimate Plan) which will be a useful resource at every stage of writing and for ongoing marketing.

  • Positioning – Understand your ideal client, their challenges and your book's promise to define your book's premise, title and sub-title
  • Planning – Outline your book's content (or refine your existing structure) and create a writing schedule
  • Writing – Work with you to refine and complete your final draft manuscript ready to submit for publishing

If you've already written your book, you will go straight to...

2. Publishing (typically 3-4 months)

  • Assessment – We will briefly assess your manuscript on submission to check it's ready to go into production
  • Cover Design – Following your brief, our specialist cover designers will provide three rounds of concepts to finalise your cover
  • Copy-editing – Your manuscript will be copy-edited for consistency, accuracy, clarity and authority (you get to review all changes)
  • Typesetting – Once you have approved the edits and the manuscript has been finalised, our professional typesetters design and will lay out your book's pages
  • Proofing – Your typeset book will then be professionally proof-read before being sent to you for final approval
  • Publication – Once approved, we have your review copies printed, create an ebook, and ensure your book is available for sale on Amazon and to the international book trade

3. Marketing (before, during and after publication)

  • Book Marketing Assets – We will provide you with book graphics and post on social media to announce your book
  • Amazon Best Seller Campaign – Following a one-to-one Amazon launch consultation, we schedule your publication and Amazon campaign dates
  • Book Launch PR Campaign – If you choose this optional service, our partner Ambition PR will plan and execute your PR campaign to get you media opportunities, reviews and features
  • Ongoing Marketing Support – For as long as your book is published by Rethink Press you will have access to twice-monthly group author marketing calls to support you in leveraging your book to build your business and raise your profile
  • Distribution and Representation – Industry-standard metadata is sent to the book trade to ensure maximum visibility and our distribution partners have reps proactively marketing our books to bookstores
  • Rights Representation – We present our list at London Book Fair and Frankfurt Book Fair and promote new titles to our rights partners every month