Care by Michael Chittenden


…but investing in, designing and operating a care home proved to be one of the most rewarding things I’ve ever done – professionally and financially.

In this book I share my perspective on what you and your team need to deliver in order to make the experience the best it can possibly be for residents, while you build a sustainable, valuable business.The mint ice cream? That story is a distillation of everything I’ve learned. To make your care home brilliant and successful you must listen to your residents and fit your ‘systems’ around them rather than you. Moreover, there’s no reason why excellent care should be available only to those who can afford to pay a premium.

Read this book, and learn how to:
  • Design your home around your residents’ needs
  • Define what your ‘promise’ to residents will be
  • Bring a team together to deliver those promises
  • Put ‘systems’ at the heart of everything you do
  • Successfully market your home
If you want to achieve excellence and profitability in the care sector, this is the one book you should read.
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