How To Tap Into The Power of Traditional & Social Media To Massively Improve Your Profile & Profits

Alan Stevens

“PR is about managing the flow of information between you (or your business) and the public. That’s all there is to it. These days, the flow is not one-way. You ping and stuff comes back. Some people are handling this two-way information flow better than others.” – Alan Stevens. Ping is not about social media (Facebook, LinkedIn, Twitter). Ping is not about traditional media (TV, radio and print). Ping is about both. In this hands-on manual, 25-year media veteran and coach, Alan Stevens shows you how to combine a powerful core message with an integrated publicity campaign and ‘ping’ your audience to raise your profile and profits. Whether you want to promote yourself or your business this book will show you how you can do it at very little cost and engage with an audience larger than you ever thought possible. The rules of the PR game are here in this book. Read them carefully and heed them well. If you understand and apply them, your business will soar. None of these tips are difficult to learn or costly to implement.

  • ISBN: 9781905430703
  • Pages: 168
  • Published: October 2009
  • Price: £10

Ready for success with Rethink Press?

Request a consultation with one of our Commissioning Editors – our book-building guides – to go through our streamlined process, from brain to book.

You talk. They listen – and recommend the best way forward for you and your book.

When the call is over, you’ll understand:

  • the options
  • the time involvement
  • the support available
  • the results
  • the investment

Giving you everything you need to know before you take the next step.

Fill in the form to request your consultation.

    Please tell us more about you, your book, and what you want to achieve

    Nothing sells you like a book... And no one builds your book like Rethink

    Request a consultation

      Complete the form to request a consultation. We’ll follow up by email to find out more about you and your book and, if we’re a fit, book you in for a 30 minute consultation call.

      Please tell us more about you, your book, and what you want to achieve